Untraditional Media

We create Custom Self Publishing Systems, Web Sites, and Internet Marketing programs. We use the Internet to empower our clients to pursue their dreams, to develop their own voice, and to deliver what they are most passionate about to the widest possible audience.

Once you’ve got your new site up and running, there are a few things you should do to let the search engines know you’re out there. Here’s a few tips of ways you can let the search engines know where you are, what your contents all about, and track whether or not it’s working.

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One of the most important factors in having a cost-effective web site is constructing a formula for acquiring new users that generates revenue instead of costing money. While paying a cost-per-click for new users might sound like a good idea, it depends on whether or not what you pay is outweighed by how much revenue a new user generates.

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AdBrite is one of the smaller yet more interesting ad networks. They provide a unique format and interface for brokering your ad inventory, giving you a transparent tool for selling your ad space directly, as well as providing standard ad brokering services and decent CPMs, giving smaller web site publishers an alternative or addition to AdSense.

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The days of the static brochure web site have come and gone. It’s not what most business owners want to hear, but you can’t just write a check, and get a beautiful web site and have that be enough anymore. To target your customers online, you have to provide compelling content that reaches out to your target market, even if the topic has no direct relationship to your products.

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Google AdSense is one of the most well known and widely used ad networks, by publishers and advertisers alike. AdSense is perfect for picking up the unsold inventory at the end of your multiple tiers of ad brokers, if you’re a lrger publisher with a lot of traffic, but it’s also GREAT for small web site operators and blog owners who want to monetize their web traffic.

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There are a million different ways a million different search engines rank and rate pages in their search results, but their are also some universally true axioms about how search engines work and how you can code your pages to be found more reliably and more often.

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Casale Media provides reliable payment for CPM banners, and their control panel give you great access to filter your own ads and set your own defaults. They pay fast and reliably, within 30 days of the end of the month you earned the revenue during, and pays $0.30-$0.50 CPMs on a limited array of standard ad sizes.

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