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SearchDay: Microsoft Withdraws Yahoo Offer; Yahoo Responds

May 15th, 2008 · No Comments

Today’s search engine marketing news and opinion: Double Conversions in One Month; Microsoft Withdraws Yahoo Offer; Cinco de Mayo; and more.

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SearchDay: Top 5 Non-SEO Ways to Increase Your Search Rankings

May 15th, 2008 · No Comments

Today’s search engine marketing news and opinion: Top 5 Non-SEO Ways to Increase Your Search Rankings; Avoid the Pitfalls of Mobile Marketing; Training Your Search Marketing Employees; and more.

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SearchDay: Social Media = Society’s Watchdog

May 15th, 2008 · No Comments

Today’s search engine marketing news and opinion: Social Media = Society’s Watchdog; Budgeting Resources for SEO Link Building; Tweaking High Traffic Landing Pages; and more.

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Top Five Phrases That Raise a Red Flag

May 15th, 2008 · No Comments

These phrases almost always indicate that the speaker has a misconception or unreasonable expectation for e-mail marketing.

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It Takes a Village to Grow the Mobile Space

May 15th, 2008 · No Comments

To grow mobile marketing, everyone concerned must have a voice in its upbringing, not just the watchdogs.

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A Web Analytics Intervention, Part 3

May 15th, 2008 · No Comments

With a seven-step plan in hand to adopt Web analytics, a marketing executive asks how to get corporate buy-in.

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Let Your Slogan Drive Your Media Buy

May 15th, 2008 · No Comments

Learn how Jeep put its slogan to good use when it partnered with ABC’s “Lost.” Have fun out there!

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P2P Distribution Case Studies

May 15th, 2008 · No Comments

Two rare instances of content owners utilizing P2P for distribution.

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